Lighten & Tone Duo

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Regular price $37.00 Sale price$29.00 Save $8.00
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The Facts

The perfect pair to go blonde or go bold! We've made it easier than ever to lighten and tone your hair.

The Lighten & Tone Duo includes:

  • The GDY Lightening Kit
    • Powder Lightener, 1.34 OZ
    • Crème Developer, 4 FL OZ
  • Platinum DYEposit 4 FL OZ

Step 1. Mix the pre-measured Powder and Developer in a plastic bowl until it is well blended. There should be no clumps.

Step 2. Hair should be dry and it’s best if hair is unwashed.

Step 3. Section your hair and apply the lightening mixture with a gloved hand or brush. (TIPS: saturate the hair and cover it when you finish, to keep the Lightener from drying out. When it dries, it stops working. Protect your skin from irritation by applying shea butter, coconut oil or thick hair conditioner to your hairline and over the ears.)

Step 4. Let your hair process for no more than 50 minutes, until you achieve the desired tone. Check consistently (every 5-10 minutes) to evaluate the color lift.

Step 5. After you achieve the desired result, rinse and shampoo your hair thoroughly with warm water until you are sure all of the product is removed. Do NOT condition the hair, as your Semi-Permanent Dye will act like your conditioner when you apply.

Step 6. Wait at least 24 hours before any further lightening.

Step 7. Before coloring with GDY Semi-Permanent Dye, make sure hair is totally dry. 

Step 8. Finish with Platinum DYEposit to neutralize brassy, yellow tones. Apply to wet hair. Let sit for 5-10 minutes. Rinse until water runs clear.

Lightening Kit:

  • Coconut Oil to condition hair during the lightening process.
  • Soy Protein protects and strengthens the hair while lightening.
  • Always 100% vegan and cruelty-free.

Powder Lightener: Potassium Persulfate, Ammonium Persulfate, Sodium Metasilicate, Sodium Stearate, Silica, Hydroxypropyl Methylcellulose, Xanthan Gum, EDTA, Hydrated Silica, Sodium Lauryl Sulfate, Cocos Nucifera (Coconut) Oil, Hydrolyzed Soy Protein

Crème Developer: Water/Eau/Aqua, Hydrogen Peroxide, Cetyl Alcohol, Stearyl Alcohol, Trideceth-2 Carboxamide MEA Sodium Stannate, Phosphoric Acid

Platinum DYEposit:

  • Ultra creamy formula that bonds and deeply conditions while enhancing color.
  • Fragranced with Coconut and Driftwood essential oils to soothe the mind and body.
  • Broccoli seed oil is ultra moisturizing and adds shine while promoting hair growth.

Water/Aqua/Eau, Cetearyl Alcohol, Cetyl Alcohol, Glycerin, Propanediol, Stearalkonium Chloride, Glyceryl Stearate, Peg-100 Stearate, Hydroxypropylgluconamide, Hydroxypropylammonium Gluconate, Benzyl Alcohol, Benzyl Salicylate, Brassica Oleracea Italica (Broccoli) Seed Oil, Butyrospermum Parkii (Shea) Butter, Caprylyl Glycol, Ceteareth-20, Citric Acid, Cocamidopropyl Betaine, Cocos Nucifera (Coconut) Oil, Didecyldimonium Chloride, Fragrance (Parfum), Guar Hydroxypropyltrimonium Chloride, Helianthus Annuus (Sunflower) Seed Oil, Hydrolyzed Pea Protein Pg-Propyl Silanetriol, Methylpropanediol, Panthenol, Persia Gratissima (Avocado) Oil, Phenoxyethanol, Polyquaternium-80, Potassium Sorbate, Quaternium-75, Rice Amino Acids, Sodium Benzoate, Sodium Chloride, Tetramethyl Acetyloctahydronaphtalenes, Tetrasodium Glutamate Diacetate, Basic Red 51, Basic Violet 2

VIBRANT COLOR FOR ALL

At Good Dye Young, we formulate rockstar-grade, hair-healthy products so that you can live vibrantly, experiment safely, and express yourself confidently.

Good Dye Young was created by Hayley Williams, lead singer of the Grammy Award-winning band Paramore, and her longtime hair stylist and makeup artist, Brian O’Connor.

The two became best friends through years of creative collaboration and developed GDY as a good-for-you hair color brand that breaks down the walls of being a company in order to build a community centered around color, connection, and creativity.

Overall rating: 4.714286 / 5 from 28 reviews.

AI Generated Review Summary

Summary topics

Review topics: ["feeling","hair","color","lightener"].

Review highlights

Reviews

Sunshine in a bottle

"I'm loving steal my sunshine! It's just the color I needed to refresh my hair and brighten my mood."

Angie J. (5/5)

I never give 5's

"Ordering experience - excellent! So many colors to pick from! Delivery was timely I ordered the lightening kit, and Brainwash. Everything worked very well. The lightening kit, for the amount of hair I have, was a bit too much. Felt like a waste of product, but in hindsight I could have mixed half. Brainwash came out PERFECT! Need to retouch a couple spots that that I missed, but the color is exactly what I was looking for. Oh, and they all smelled great! Will order again"

Tamera L. (4/5)

Platinum blonde achieved!

"two bleaches and now I'm living my best life as a blondie with blue eyes ☺️"

Heather S. (5/5)

Lightening

"It’s very gentle on the hair, still lightens it enough to get a brighter color."

Grace M. (5/5)

GDY is awesome

"I love good dye young because your products are cruelty free and vegan! You always send everything on time."

MAYRA P. (5/5)

"Nice product"

Griselda (5/5)

Never disappoints

"I’ve been using GDY since they started and I’ll never use anything else. The lightening kit helps my hair get light fast and healthily, and the color always look better than I expect."

Adrianna R. (5/5)

Wonderful products

"So happy"

Margaret R. (5/5)

"Its perfect. Gentle and effective"

Jessica (5/5)

Not sealed

"The machine that left the numbers on the package ripped it but it wasn’t much that fell out in the box"

Amber L. (5/5)

Q&A

I would like to bleach out my hair. What products do i need from you?
Hi Joya, Check out these blogs: https://gooddyeyoung.com/blogs/lightening There you'll find lot of articles that detail the products and tools you need plus some step-by-step tutorials. If you have additional questions, please reach out to us at help@gooddyeyoung.com and we can provide custom advice.

PIGMENTS WITH A PROMISE

Rockstar-grade, hair-healthy, people & planet friendly products to help everyone live vibrantly.

VEGAN & CRUELTY-FREE

HAIR-HEALTHY FORMULAS

ROCKSTAR QUALITY

FOR THE GOOD