PPL Eater

Purple
Semi-Permanent
5 FL OZ
A deep purple with just enough bite to turn heads.
$19.00
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The Facts

  • Newly formulated, true purple with warm undertones
  • Semi-Perm
  • 16-24+ washes
  • Most vivid on level 7+ hair

Semi-permanent hair dye combines salon-grade pigments with a nontoxic formula that deposits ultra vibrant color. Our semi-permanent hair dyes do not damage the hair, in fact they’re super conditioning with a high-quality cream base that acts like a hydrating hair mask with essential oil benefits.


Ingredients

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Hair Healthy Ingredients

Infused with healthy-hair-focused ingredients:

  • Sunflower Extract adds UV protection to shield hair from the sun and hot tools that cause color fading.
  • Fragranced with Bergamot essential oil. It smells incredible and is known for its mood-boosting properties.
  • Ultra creamy formula that deeply conditions hair while depositing color.
  • Always 100% vegan and cruelty-free.

All Ingredients

Water, Cetearyl Alcohol, Cetyl Alcohol, Stearyl Alcohol, Peg 40 Castor Oil, Sodium Cetearyl Sulfate, Octyldodecanol, Proplyene Glycol, Glycerin, Laureth 4, Laureth 23, Polyquaternium 6, Citris Bergamina (Bergamot Oil), Methlchlorisothiazolinone, Methylisothiazolinone, Helianthus Annuus (Sunflower) Extract, Extrait D’heliantus Annuus (Tournesol) May Also Contain: Basic Yellow 40, H C Blue 15, Basic Blue 99, Basic Orange 31, Basic Red 51, Basic Violet 16, Basic Violet 2, Basic Yellow 87, H C Blue 2, H C Red 1, H C Yellow 4.

BEFORE & AFTERS

Level 10

The perfect base for the most vibrant and long-lasting results!

Level 9

PPL Eater can easily cover the yellow tones present in level 9 hair. 

Level 8

PPL Eater will be slightly muted on level 8 hair, but still very purple. 

Level 7

PPL Eater is pigmented enough to add a purple tint to dark hair, but will wash out faster. 


Step 1: To create the best blank canvas for your color, we recommend that you first lighten your hair with our easy-to-use GDY Lightening Kit. This is because our semi-permanent dye shows up best on level 10 light blonde hair.

Step 2: Squeeze your color into the GDY Biodegradable Tool Kit. Remember: wear gloves to prevent staining on your hands.

Step 3: Do a strand test before applying the color all over your hair to ensure you love the look!

Step 4: Divide your hair into 4 equal sections and apply dye directly onto dry hair. Make sure the color is fully saturated throughout each section.

Step 5: Let the color sit on your hair for at least 30 minutes.

Step 6: Rinse with cool water only. Do NOT use any shampoo or conditioner when you rinse.

Step 7: Style your freshly dyed locks just the way you like, you stone-cold fox ;)

To maximize the vibrancy of your newly semi-permanent dyed hair, we recommend waiting at least 24 hours before your first shampoo. To minimize fading over time, rinse your hair with cool water each time you wash. Plus: try reducing your hair washing days to extend the color even further, and use DYEposit - Purple once a week to maintain your color.

  • PPL Eater is newly formulated based on your feedback. This means it now has warmer, pink-based undertones rather than blue. 
  • PPL Eater will fade true to tone.
  • Don't want to commit? Try our pastel purple Stoned Pony.
  • This dye will add a tint to darker hair and show up vividly on level 7+ hair.
  • Maintain your color longer with DYEposit - Purple. Use once a week in place of your conditioner.
  • Want more tips? Check out our (DYE)rectory!

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