GDY Hair Lightening Kit

Lightening
Regular price$17.00
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The Facts

Our hair Lightening Kit includes everything you need to create a perfect white canvas to show off some vibrant color.

Kit comes with pre-measured:

  • Powder Lightener, 1.34 OZ
  • Crème Developer, 4 FL OZ

This formula gently, easily, and safely lifts hair 4-5 levels. It contains a 25 volume developer that is powerful enough to lift the hair while being safe for at-home lightening.

Moisture in the hair that's removed during the lightening process is replaced with soy protein and coconut oil to protect, condition, and strengthen hair while lightening.

Infused with healthy-hair ingredients:

  • Coconut Oil to condition hair during the lightening process.
  • Soy Protein protects and strengthens the hair while lightening.
  • Always 100% vegan and cruelty-free.

This formula is cruelty-free, gluten-free, and vegan.


Step 1. Mix the pre-measured Powder and Developer in a plastic bowl until it is well blended. There should be no clumps. 

Step 2. Hair should be dry and it’s best if hair is unwashed.

Step 3. Section your hair and apply the lightening mixture with a gloved hand or brush. (TIPS: saturate the hair and cover it when you finish, to keep the Lightener from drying out. When it dries, it stops working. Protect your skin from irritation by applying shea butter, coconut oil or thick hair conditioner to your hairline and over the ears.)

Step 4. Let your hair process for no more than 50 minutes, until you achieve the desired tone. Check consistently (every 5-10 minutes) to evaluate the color lift.

Step 5. After you achieve the desired result, rinse and shampoo your hair thoroughly with warm water until you are sure all of the product is removed. Do NOT condition the hair, as your Semi-Permanent Dye will act like your conditioner when you apply.

Step 6. Wait at least 24 hours before any further lightening.

Step 7. Before coloring with GDY Semi-Permanent Dye, make sure hair is totally dry. When it is, you’re ready for color!

  • When lightening hair, save about an inch of your roots for last. The heat from your scalp causes lightener to work faster and will lift your roots quicker than the rest of your hair. This will ensure even lift.
  • Only want to lighten a small section of your hair? Our Streaks & Strands Lightening Kit is perfect for money pieces, buzzcuts, bangs, dip-dyes, and everything in between!
  • Before applying a semi-permanent dye, you may need to tone your newly lightened hair. If you don’t, the underlying tones in your hair will mix with the semi-permanent color potentially creating an unwanted shade. If your hair lifts more orange, use a blue based (ash) toner. If it lifts yellow, use a purple based toner. This will neutralize the unwanted tones and create a natural blonde base for your semi-permanent color.
  • The scalp is more sensitive when it is that time of the month, so save yourself some pain and don’t lighten your hair while on your menstrual cycle.

Powder Lightener: Potassium Persulfate, Ammonium Persulfate, Sodium Metasilicate, Sodium Stearate, Silica, Hydroxypropyl Methylcellulose, Xanthan Gum, EDTA, Hydrated Silica, Sodium Lauryl Sulfate, Cocos Nucifera (Coconut) Oil, Hydrolyzed Soy Protein. Crème Developer: Water/Eau/Aqua, Hydrogen Peroxide, Cetyl Alcohol, Stearyl Alcohol, Trideceth-2 Carboxamide MEA Sodium Stannate, Phosphoric Acid.

GDY TV

VIBRANT COLOR FOR ALL

At Good Dye Young, we formulate rockstar-grade, hair-healthy products so that you can live vibrantly, experiment safely, and express yourself confidently.

Good Dye Young was created by Hayley Williams, lead singer of the Grammy Award-winning band Paramore, and her longtime hair stylist and makeup artist, Brian O’Connor.

The two became best friends through years of creative collaboration and developed GDY as a good-for-you hair color brand that breaks down the walls of being a company in order to build a community centered around color, connection, and creativity.

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Why YOU need our Lightening Kit ⚡️ Not to brag, but we’ve formulated the perfect lightener and developer combo to get hair healthy, light levels at home! 25 Volume to lift low and slow ⏰ Vegan and Cruelty free formula 🐰 Made to protect and strengthen, while achieving the perfect level 10 canvas for your fave vibrant shades 🌈 #DyeHappy
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Our ⚡️ Lightening Kit ⚡️ comes with everything you need including a 25-volume developer for a slow & lift. Bc helping you maintain the integrity of your hair while living your best colorful life is why we do what we do. 🎥: @makabird
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🔈SOUND ON for @yelyahwilliams POV as her hair ERAS TOUR hair transformation unfolds. PS: If you didn’t know @paramore is opening for Taylor Swift this summer in Europe. I know, we’re freaking out too. PPS: Hayley Williams is PROOF you can switch up your hair color on the reg without causing damage… U just gotta use GDY 😉
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Reasons not to be scared of the B(leach) word when it comes to our Lightening Kit👇️⁠ ⁠ ⚡️Contains coconut oil and soy protein which helps strengthen, protect + condition hair while lightening (WE LOVE HAIR HEALTH)⁠ ⚡️Volume 25 is powerful enough to lighten safely on your own at home (LOW AND SLOW FTW)⁠ ⚡️Kit comes pre-measured with powder lightener, creme developer and gloves (WE LOVE CONVENIENCE) ⁠ ⚡️ Suitable for all hair textures (INCLUSIVITY, ALWAYS)
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⚡️ HOW TO LIGHTEN WITH MINIMAL DAMAGE 👇️⁠ ⁠ Use GDY Lightening Kit which contains coconut oil and soy protein to protect, strengthen, and condition all while lifting your hair 4-5 levels. The perfect base to your next new shade 💫 #dyehappy
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PIGMENTS WITH A PROMISE

Rockstar-grade, hair-healthy, people & planet friendly products to help everyone live vibrantly.

VEGAN & CRUELTY-FREE

HAIR-HEALTHY FORMULAS

ROCKSTAR QUALITY

FOR THE GOOD