Name: Blue Ruin
Brand: Good Dye Young Inc
SKU: 91003
Price: 19.0 USD
Availability: InStock

$19.00

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Complete Your Routine

Other Shades

Current Selection: Blue Ruin

The Facts

Classic, cool-toned, ultra-royal blue
Semi-Perm
24+ washes
Most vivid on level 7+ hair

Our clean & vegan semi-permanent hair dye combines salon-grade pigments with a nontoxic formula that deposits ultra vibrant color. Our semi-permanent hair dyes do not damage the hair, in fact they’re super conditioning with a high-quality cream base that acts like a hydrating hair mask. And always, Good Dye Young is cruelty-free and Leaping Bunny Certified.

Hydrolyzed Rice Protein enhances strength & volume
Sunflower Seed Oil fights fading from UV & heat
Glycerin conditions & enhances shine
Bergamot Fruit Oil supports scalp health

BEFORE & AFTERS

Level 10

The perfect base for the most vibrant and long-lasting results!

Level 9

Blue Ruin can easily cover the yellow tones present in level 9 hair.

Level 8

Expect a dusty dark blue when applied to level 8 hair.

Level 7

Blue Ruin is pigmented enough to add a slight blue tint to dark hair, but will wash out faster.

How To Use Pro Tips Ingredients

Step 1: To create the best blank canvas for your color, we recommend that you first lighten your hair with our easy-to-use GDY Lightening Kit. Our semi-perms work best over pre-lightened hair, levels 7-10. Please refer to individual colors for the best starting level.

Step 2: Squeeze your color into a plastic bowl. Remember: wear gloves to prevent staining on your hands.

Step 3: Do a strand test before applying the color all over your hair to ensure you love the look!

Step 4: Divide your hair into 4 equal sections and apply dye directly onto dry hair with a color brush or your fingers. Make sure the color is fully saturated throughout each section.

Step 5: Let the color sit on your hair for at least 30 minutes.

Step 6: Rinse with cool water only. Do NOT use any shampoo or conditioner when you rinse.

To maximize the vibrancy of your newly semi-permanent dyed hair, we recommend waiting at least 24 hours before your first shampoo. To minimize fading over time, rinse your hair with cool water each time you wash. Also, try reducing your hair washing days to extend the color even further.
Blue Ruin is a highly pigmented hair dye. This means it’s a long-lasting color that will fade into a lighter blue over time.
Blue Ruin will add a tint to darker hair and show up most vividly on level 7+ hair.
Blue Ruin tends to bleed the most out of all of our dyes. We suggest shampooing it thoroughly after dyeing to remove the excess pigment from the hair. Don’t worry; that color isn’t going anywhere! It’s super long-lasting and doesn’t budge.

Water, Cetearyl Alcohol, Cetyl Alcohol, Stearyl Alcohol, Peg 40 Castor Oil, Sodium Cetearyl Sulfate, Octyldodecanol, Proplyene Glycol, Glycerin, Laureth 4, Laureth 23, Polyquaternium 6, Citris Bergamina (Bergamot Oil), Methlchlorisothiazolinone, Methylisothiazolinone, Helianthus Annuus (Sunflower) Extract, Extrait D’heliantus Annuus (Tournesol) May Also Contain: Basic Yellow 40, H C Blue 15, Basic Blue 99, Basic Orange 31, Basic Red 51, Basic Violet 16, Basic Violet 2, Basic Yellow 87, H C Blue 2, H C Red 1, H C Yellow 4.

VIBRANT COLOR FOR ALL

At Good Dye Young, we formulate rockstar-grade, hair-healthy products so that you can live vibrantly, experiment safely, and express yourself confidently.

Good Dye Young was created by Hayley Williams, lead singer of the Grammy Award-winning band Paramore, and her longtime hair stylist and makeup artist, Brian O’Connor.

The two became best friends through years of creative collaboration and developed GDY as a good-for-you hair color brand that breaks down the walls of being a company in order to build a community centered around color, connection, and creativity.