Name: Make It Happen
Brand: Good Dye Young Inc
SKU: 91025
Price: 19.0 USD
Availability: InStock

$19.00

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Complete Your Routine

The Facts

Deep eggplant with warm undertones.
Semi-Perm
16-24+ washes
Most vivid on level 8+ hair

Our clean & vegan semi-permanent hair dye combines salon-grade pigments with a nontoxic formula that deposits ultra vibrant color. Our semi-permanent hair dyes do not damage the hair, in fact they’re super conditioning with a high-quality cream base that acts like a hydrating hair mask. And always, Good Dye Young is cruelty-free and Leaping Bunny Certified.

Hydrolyzed Rice Protein enhances strength & volume
Sunflower Seed Oil fights fading from UV & heat
Glycerin conditions & enhances shine

Our semi-permanent hair dye contains naturally derived essential oils to gently fragrance the formula while strengthening and adding moisture and shine to hair.

BEFORE & AFTERS

Level 10

The perfect base for the most vibrant and long-lasting results!

Level 9

Make It Happen can be used over ash-based, level 9 blonde hair and still add a nice purple hue. Any blonde hair that is too warm or yellow may neutralize and appear more grey based.

Level 8

Make it Happen will add a dark purple tint to level 8 hair.

Level 7

Make It Happen can be used over ash based level 7+ blonde hair and still add a nice purple hue. Any blonde hair that is too warm or yellow may neutralize and appear more grey based.

How To Use Pro Tips Ingredients

To create the best blank canvas for your color, we recommend that you first lighten your hair with our easy-to-use GDY Lightening Kit. Our semi-perms work best over pre-lightened hair, levels 7-10. Please refer to individual colors for the best starting level.
Squeeze your color into a plastic bowl. Remember: wear gloves to prevent staining on your hands.
Do a strand test before applying the color all over your hair to ensure you love the look.
Divide your hair into 4 equal sections and apply dye directly onto dry hair with a color brush or your fingers. Make sure the color is fully saturated throughout each section by applying a dollop of color for every two inch portion of your hair. Gently emulsify/massage into the hair to ensure coverage.
Let the color sit on your hair for at least 30 minutes.
Rinse with cool water.

To maximize the vibrancy of your newly semi-permanent dyed hair, we recommend waiting at least 24 hours before your first shampoo. To minimize fading over time, rinse your hair with cool water each time you wash. Also, try reducing your hair washing days to extend the color even further.
We recommend pre-lightening your hair to a level 10 platinum blonde for the truest results, but Make It Happen works great on levels 8+.
This shade is office friendly (we think at least)! Make It Happen is a deep eggplant purple shade that you may be able to get away with at work or school.
This shade of purple will fade more on the warmer side. It’s a bit more subtle than our vibrant PPL Eater semi-perm dye.

Water (Aqua), Cetearyl Alcohol, Cetyl Alcohol, Glycerin, Propanediol, Stearalkonium Chloride, Guar Hydroxypropyltrimonium Chloride, Peg-100 Stearate, Glyceryl Stearate, Fragrance (Parfum), Stearyl Alcohol, Ceteareth-20, Citrus Aurantium Bergamia (Bergamot) Fruit Oil, Methylpropanediol, Hydroxypropylgluconamide, Hydroxypropylammonium Gluconate, Caprylyl Glycol, Quaternium-75, Citric Acid, Helianthus Annuus (Sunflower) Seed Oil, Polyquaternium-80, Didecyldimonium Chloride, Tetrasodium Glutamate Diacetate, Hydrolyzed Rice Protein, Benzyl Alcohol, Limonene, Linalool, Basic Blue 99 (Ci56059), Basic Red 51

GDY TV

VIBRANT COLOR FOR ALL

At Good Dye Young, we formulate rockstar-grade, hair-healthy products so that you can live vibrantly, experiment safely, and express yourself confidently.

Good Dye Young was created by Hayley Williams, lead singer of the Grammy Award-winning band Paramore, and her longtime hair stylist and makeup artist, Brian O’Connor.

The two became best friends through years of creative collaboration and developed GDY as a good-for-you hair color brand that breaks down the walls of being a company in order to build a community centered around color, connection, and creativity.

Overall rating: 3.8085105 / 5 from 94 reviews.

AI Generated Review Summary

Make It Happen is a semi-permanent hair dye praised for its gorgeous purple shade and pigmentation. Customers appreciate its easy application and great quality. The product is also noted for its conditioning properties and pleasant fragrance, though some feedback on hair results is mixed.

Summary topics

Purple Shade: 23%
Color Quality: 57%
Ease of Application: 11%
Fragrance: 14%

Review topics: [color, results, feeling, smells, looks, hair, formula, work, purple, dye, brand, blue, application, bleach, dyes, water, gdy, team, saturation, tone].

Review highlights

"Love the scent, the easy application and the overall color!!" — Myketolife
"awesome color, convenient packaging, smells great!" — Courtney H.
"The application was easy and smell was really good!" — Shelby M.

Reviews

Vibrant and Long Lasting Color

"I mixed Nasty with Make It Happen and it came out the most gorgeous blueish-purple hue! To have affordable vegan dyes with salon quality results is a true blessing!"

— Alison B. (5/5)

I've been using GDY for close to a decade and it's the best brand I've ever used

"Don't get me wrong, I'm a Paramore/Hayley fan through and through, but that's why I tried GDY! Immediately became obsessed. It is the most vibrant and longest lasting dye and works the best for my hair versus any other brand I've tried. I know everyone's hair is different but this brand always has ruled for me"

— Sarah G. (5/5)

Amazing and helpful team!!!

"It’s not first time shopping with Good Dye Young and it definitely won’t be my last! Recently I ordered some dye and accidentally received the wrong color and I reached out to the team and instantaneously got back to me about fixing this issue. The team was so supportive and understanding and kind I don’t have enough words to express how they handled this situation. Love love love the brand and will continue to buy/shop!"

— Madison M. (5/5)

so pretty

"such a nice color, blends together so well with pink shades"

— Lex (5/5)

love

"big fan of this purple but i’m stuck on nasty at the moment"

— rena (5/5)

Make It Happen

"Have used this color on two separate occasions now. First time on unbleached, dirty-blonde hair; came out a beautiful DARK purple that really shone through in different lighting. Second time on bleached hair, came out much lighter this time, almost lilac-y, but that could also just be because I did not order enough and was stretching one tube. Doesn't fade super quickly, and fades out through a nice array of shades as it does."

— Veronica (4/5)

Doesn’t stain but turns blue?

"Love the formula and the smell. It is easy to apply and the color is great…until it fades. My once purple hair is now blue in some areas and almost silver in some areas. Disappointed about the fading process."

— Mia (2/5)

Good point system

"Really appreciate the brands loyalty program. Commiting to a hair color is time and money. GDY makes sure customers are getting perks while saving money!!"

— Isabel B. (5/5)

Good for locs!

"i left it in for an hour and a half so that’s why it’s so dark but the consistency is amazing!"

— :p (5/5)

Color Okay, but to be fair I have very dark hair.

"Product smells nice and easy to use. Has a nice silky creamy feel. Mixes well. Applies easy. I have dark brown hair with lots of grey throughout. I don't lift any color so it's depositing on unprocessed hair. It didn't pick up like I would've liked, but will give it a go another time. Washes off skin easy and any place you accidently drop it."

— Athena D. (3/5)

Q&A

what does this look like over dark brown hair?: Hi Kay, The end of this video shows how Make It Happen looks over level 3 hair. https://www.youtube.com/watch?v=vDDZ0cNytzM&t=2s Hope this helps. If you have any more questions, email help@gooddyeyoung.com.