KO

Gold
Semi-Permanent
5 FL OZ
Want to be a total knockout? This bold gold is known to make heads roll.
Regular price$19.00
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The Facts

  • True, bright golden shade
  • Semi-Perm
  • 16-24+ washes
  • Most vivid on level 10 hair

Semi-permanent hair dye combines salon-grade pigments with a nontoxic formula that deposits ultra vibrant color. Our semi-permanent hair dyes do not damage the hair, in fact they’re super conditioning with a high-quality cream base that acts like a hydrating hair mask with essential oil benefits.



Ingredients

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Hair Healthy Ingredients

Infused with healthy-hair-focused ingredients:

  • Ethically-sourced mica that shimmers for a true metallic look.
  • Sunflower Extract adds UV protection to shield hair from the sun and hot tools that cause color fading.
  • Fragranced with Bergamot essential oil. It smells incredible and is known for its mood-boosting properties.
  • Ultra creamy formula that deeply conditions hair while depositing color.
  • Always 100% vegan and cruelty-free.

All Ingredients

Water (Aqua), Cetearyl Alcohol, Cetyl Alcohol, Stearyl Alcohol, PEG-40 Castor Oil, Octyldodecanol, Propylene Glycol, Glycerin, Mica, Dicetyldimonium Chloride, Titanium Dioxide, Fragrance (Parfum), Laureth-23, Laureth-4, Phenoxyethanol, Sodium Benzoate, Basic Yellow 57, Chlorhexidine Dihydrochloride, Glucose, Citric Acid, Polyquaternium-113, Ascorbic Acid, Basic Brown 17, Tocopheryl Acetate, Iodopropynyl Butylcarbamate, Helianthus Annuus (Sunflower) Seed Extract, Biotin, Citrus Aurantium Bergamia (Bergamot) Peel Oil, Basic Yellow 40.

BEFORE & AFTERS

Level 10

The perfect base for the most vibrant and long-lasting results!

Level 9

KO can easily cover the yellow tones present in level 9 hair. 

Level 8

KO will enhance any golden tones in level 8 hair. 

Level 7

KO may add a slight gold tint to dark hair, and will wash out faster. 


Step 1: To create the best blank canvas for your color, we recommend that you first lighten your hair with our easy-to-use GDY Lightening Kit. This is because our semi-permanent dye shows up best on level 10 light blonde hair.

Step 2: Squeeze your color into the GDY Biodegradable Tool Kit. Remember: wear gloves to prevent staining on your hands.

Step 3: Do a strand test before applying the color all over your hair to ensure you love the look!

Step 4: Divide your hair into 4 equal sections and apply dye directly onto dry hair. Make sure the color is fully saturated throughout each section.

Step 5: Let the color sit on your hair for at least 30 minutes.

Step 6: Rinse with cool water only. Do NOT use any shampoo or conditioner when you rinse.

Step 7: Style your freshly dyed locks just the way you like, you stone-cold fox ;)

To maximize the vibrancy of your newly semi-permanent dyed hair, we recommend waiting at least 24 hours before your first shampoo. To minimize fading over time, rinse your hair with cool water each time you wash. Plus: try reducing your hair washing days to extend the color even further.

  • New to vibrant colors? Look no further. KO is a killer starter color.
  • It’s a true golden hue, so if your hair lifts yellow there’s no need to tone before applying.
  • Over time, KO will begin to fade into a natural looking blonde.
  • Want more tips? Check out our (DYE)rectory!

Oh, by the way, KO is one of Hayley’s go-to shades. To get her look, try this:

  • Mix a full tube of KO with a third of a tube of Copper DYEposit
  • Add half a tube of Biz
  • Mix until combined
  • Apply to hair
  • Let sit for at least 30 minutes
  • Rinse and style!


GDY TV

PIGMENTS WITH A PROMISE

Rockstar-grade, hair-healthy, people & planet friendly products to help everyone live vibrantly.

VEGAN & CRUELTY-FREE

HAIR-HEALTHY FORMULAS

ROCKSTAR QUALITY

FOR THE GOOD