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Periwinkle
Hair Makeup
1.69 FL OZ
$$$$$$ honey if you’re gonna spend that hard-earned money then at least look cool doin’ it. this too-cool blue is a wise investment $$$$$$
Regular price $10.00 Sale price$5.00 Save $5.00
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The Facts

  • Periwinkle with cool undertones
  • Hair makeup
  • 2-6 washes
  • Most vivid on level 9+ hair

A color serum that combines salon-grade pigments with a nontoxic, conditioning formula to deposit a semi-temporary color. Our ‘hair makeup’ contains aloe vera and soy protein to moisturize strands, reduce flyaways, protect from heat damage, and add volume + shine–all while adding a light hold for styling.


Ingredients

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Hair Healthy Ingredients

Infused with healthy-hair-focused ingredients:

  • Aloe vera and soy protein to condition and strengthen hair.
  • Fragranced with mandarin and lemon essential oils.
  • This fun scent also contains hints of coconut milk and whipped marshmallow.
  • Ultra creamy formula that deeply conditions hair while depositing color.
  • Safe for all hair types and all ages.
  • Always 100% vegan and cruelty-free.

All Ingredients

Water (Aqua), PEG-7 Glyceryl Cocoate, Glycerin, Polyquaternium-37,Stearamidopropyl Dimethylamine, Aloe Barbadensis Leaf Juice, Benzophenone-4, Butylene Glycol, Cetrimonium Chloride, Fragrance (Parfum),Hydrolyzed Amaranth Protein, Hydrolyzed Vegetable Protein PG-Propyl Silanetriol,Isopropyl Alcohol, Lactic Acid, Laurdimonium Hydroxypropyl Hydrolyzed Soy Protein,Panthenol, Phenoxyethanol, Basic Violet 2, HC Blue No. 15

BEFORE & AFTERS

Level 10

The perfect base for the most vibrant color!

Level 9

Add to Cart will add a lighter blue to level 9 hair.

Level 8

Add to Cart is formulated for blondes. We do not recommend using on level 8 hair. 

Level 7

Add to Cart is formulated for blondes. We do not recommend using on level 7 hair.

Step 1: Start with towel-dried hair.

Step 2: Grab your favorite shade of I’M BORED!

Step 3: Section out the strands of hair you want to color.

Step 4: Pump I’m Bored into your fingertips. (Afraid of staining? Wear gloves!)

Step 5: Work into hair with fingers, fully saturating the section. Step 6: Blow dry and style!

I’M BORED will last 2-6 washes!

Allow at least 24 hours before your first shampoo to maximize the vibrancy of your newly dyed hair. Once I'M BORED has been applied, rinse your hair with cool water every time you wash to minimize fading process. Reduce hair washing days to extend your color.

  • Add To Cart was created to be used on medium to light blonde hair only.
  • If your hair is darker, these colors will not show up due to the lighter pigment load. Instead, you can check out our colors for brunettes!
  • Dab your hair with a towel to remove any excess shampooing product before blow drying. This tends to help the hair appear less “greasy.” 
  • Want to extend the life of the color? Wash your hair cool water! 
  • Want to remove color faster? Wash with hot water and use a clarifying shampoo!
  • Blow dry color in, then rinse hair to remove any undesired hold. Don’t worry, your color will stay intact!
  • Want a bolder, longer lasting color? Use I’M BORED on dry hair instead of wet.
  • Want more tips? Check out our (DYE)rectory!

GDY TV

PIGMENTS WITH A PROMISE

Rockstar-grade, hair-healthy, people & planet friendly products to help everyone live vibrantly.

VEGAN & CRUELTY-FREE

HAIR-HEALTHY FORMULAS

ROCKSTAR QUALITY

FOR THE GOOD