FOUNDER

Good Dye Young was created by Hayley Williams, lead singer of the Grammy Award winning band Paramore, and her longtime stylist and makeup artist, Brian O’Connor. The two became best friends through years of creative collaboration and developed GDY as a hair color brand with a vision to create a community around self-expression, color and happiness about being who you are.

GDY is an extension of their shared passion to provide a brand that breaks down that wall of just being a company, and creating a community you can be a part of, empowered by tools that encourage your freedom of self-expression.

 

 

“Hair is one of the coolest and easiest tools that we have for self-expression. It’s your own personal megaphone and it’s attached to your head! Our purpose is to create an all-inclusive culture that inspires creativity and empowers everyone’s journey through self-discovery with a whole lot more fun so we can all dye happy.”

– Hayley Williams

FOUNDER

Good Dye Young was created by Hayley Williams, lead singer of the Grammy Award winning band Paramore, and her longtime stylist and makeup artist, Brian O’Connor. The two became best friends through years of creative collaboration and developed GDY as a hair color brand with a vision to create a community around self-expression, color and happiness about being who you are.

GDY is an extension of their shared passion to provide a brand that breaks down that wall of just being a company, and creating a community you can be a part of, empowered by tools that encourage your freedom of self-expression.

 

 

“Hair is one of the coolest and easiest tools that we have for self-expression. It’s your own personal megaphone and it’s attached to your head! Our purpose is to create an all-inclusive culture that inspires creativity and empowers everyone’s journey through self-discovery with a whole lot more fun so we can all dye happy.”

– Hayley Williams

MISSION

Our mission is to cultivate an all-inclusive culture that inspires more creativity, community and most of all, happiness.

DNA

Community. Creativity. Color. Cruelty Free.

COMMUNITY

We support artistry, creativity and the freedom of self-expression. Our community is bonded by limitless inspiration, imagination and a flair for bold color. We believe happiness and confidence is the most beautiful you and we want to see you be #beautifullyobnoxious and rock it.

MISSION

Our mission is to cultivate an all-inclusive culture that inspires more creativity, community and most of all, happiness.

DNA

Community. Creativity. Color. Cruelty Free.

COMMUNITY

We support artistry, creativity and the freedom of self-expression. Our community is bonded by limitless inspiration, imagination and a flair for bold color. We believe happiness and confidence is the most beautiful you and we want to see you be #beautifullyobnoxious and rock it.

CREATIVE COMMUNION

As part of our mission to support artistry, Hayley has formed a Creative Communion, a group of diverse and highly creative people in the Nashville area.  The group is tasked with getting together to discuss how to support local artists and showcase the art community and its impact on the local as well as national art scene.  Artistry and creativity brings vibrancy and improves the life quality of all communities.  At GDY we support artists locally and through our social channels to show their unique vision and talent.

ARTISTIC DIRECTOR

Brian O’Connor is a staple in the styling scene in the South’s entertainment capital, Nashville. His expertise in color and style has helped shape GDY’s products. Focused on quality ingredients and product performance, Brian sets a high standard for all of the brand’s offerings.

“Hair! The accessory you wear everyday and the first thing people notice.  Your hair says a lot about who you are and exactly what you want to say to the world.  I say the brighter the better and don’t ever let someone dull that shine” – Brian O’Connor  Artistic Director

ARTISTIC DIRECTOR

Brian O’Connor is a staple in the styling scene in the South’s entertainment capital, Nashville. His expertise in color and style has helped shape GDY’s products. Focused on quality ingredients and product performance, Brian sets a high standard for all of the brand’s offerings.

“Hair! The accessory you wear everyday and the first thing people notice.  Your hair says a lot about who you are and exactly what you want to say to the world.  I say the brighter the better and don’t ever let someone dull that shine” – Brian O’Connor  Artistic Director

CREATIVE COMMUNION

As part of our mission to support artistry, Hayley has formed a Creative Communion, a group of diverse and highly creative people in the Nashville area.  The group is tasked with getting together to discuss how to support local artists and showcase the art community and its impact on the local as well as national art scene.  Artistry and creativity brings vibrancy and improves the life quality of all communities.  At GDY we support artists locally and through our social channels to show their unique vision and talent.