Semi permanent hair dye is hands-down our favorite way to rock a whole new look without a long-term commitment. If you’ve ever tried it, then you know just how addictive the thrill of a fun new hair make-over can be. Plus, who doesn’t love feeling like an Instagram influencer when you nail the perfect pink or rainbow revolution.

By design, semi-permanent hair color won’t be with you forever, but that doesn’t mean you can’t keep your coveted colour looking tip top for weeks on end.

Here’s how to get your new look and keep it hair healthy from start to finish:

Start With a Clean Foundation

Even if you have never dyed your hair before, there’s probably build-up from shampoo, conditioner and hair products that need to be removed. Our PreWash treatment gets rid of the build up, fortifies the scalp, and locks in extra nourishment. This leaves hair shiny and smooth and ready for even better color saturation.

Lighten Up

Using semi-permanent color on your natural hair color may not give you the vibrant color you have in mind. Even our new pastel line, Lighter Daze, shows best on platinum pre-lightened hair. Thankfully, our Lightening Kit is exactly what you need to get a blank canvas and prep your strands for the right pigmentation. Don’t worry – it contains Soy Protein to minimize damage the lightening process and Coconut Oil to help condition the hair.

Become a Mix-ologist

Though we never tire of seeing a stunning all-over color, why not get creative with a blend or edgy hair split? You can even create your own custom shade by combining colors together. Simply add a drop or two of Fader into the mix, which also acts as a super nourishing hair mask!

Use High Quality Hair Care Products

It goes without saying you really do get what you pay for in beauty products. That’s why all of our products are made with salon quality ingredients that won’t damage hair.

You just invested in your color and now it’s time to invest in a shampoo that won’t strip out the color immediately with harsh chemicals. Our Wash Shampoo provides both color protection and retention thanks to its key ingredients that add extra nourishment.

Here’s what just a few of our customers have to say about using it:

“This shampoo is a godsend. It’s the first shampoo I had that doesn’t fade my hair drastically after a few washes, and I’m obsessed with the scent. The low lather took a little getting used to, but once I got it figured out I realized it hardly takes any to wash my entire head of hair.” –Dankmeep

“Love it! Truly kind to the color I have in my hair, I’ve washed probably 5 or so times now and the color has barely budged. The scent is also super pleasant, I’ll be using this from now on.” –Halleruejah



Once you’ve washed your hair properly, don’t forget the conditioner! This step is crucial for treated hair and our Rinse Conditioner is power packed with ingredients that detangle, soften and repair hair without weighing it down. This deeply moisturizing product is perfect for extending the longevity of your color!

Finally, spray a little Prime all over to coat the hair cuticle and keep it from fading too fast. This primer is also great for detangling and reducing drying time. In fact, we love using this one even during the rare times we don’t have color because it boosts shine and protects our locks from UV rays and heat styling.

Want some additional inspiration for new looks to try? We are always sharing new ideas from our amazing Good Dye Young community on Instagram and Facebook. Be sure to tag us with yours!

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