Brainwash

Soft Pink
Semi-Permanent
5 FL. OZ.
Regular price$19.00
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The Facts

  • Light pink with soft cool undertones
  • Semi-Perm
  • 12-16 washes
  • Most vivid on level 8+ hair

Glitched is a collection of 4 electric semi-permanent shades that infuse hair with hair-healthy ingredients while saturating strands with the invigorating energy of hyper-vivid reality. Animate yourself with bright colors that bring the hyper-pigmented palettes of all your retro-tech fantasies to your daily life.

Our clean & vegan semi-permanent hair dye combines salon-grade pigments with a nontoxic formula that deposits ultra vibrant color. Our semi-permanent hair dyes do not damage the hair, in fact they’re super conditioning with a high-quality cream base that acts like a hydrating hair mask. And always, Good Dye Young is cruelty-free and Leaping Bunny Certified.

  • Hydrolyzed Rice Protein enhances strength & volume
  • Sunflower Seed Oil fights fading from UV & heat
  • Glycerin conditions & enhances shine

Our semi-permanent hair dye contains naturally derived essential oils to gently fragrance the formula while strengthening and adding moisture and shine to hair.


BEFORE & AFTERS

Level 10

The perfect base for the most vibrant and long-lasting results.

Level 9

Brainwash will appear darker and less neon over the yellow tones in level 9 hair.

Level 8

Brainwash will be darker and warner over level 8 hair due to the strong yellow undertones.

Level 7

We do not recommend using Brainwash over level 7 or darker hair.

 

  1. To create the best blank canvas for your color, we recommend that you first lighten your hair with our easy-to-use GDY Lightening Kit. Our semi-perms work best over pre-lightened hair, levels 7-10. Please refer to individual colors for the best starting level.

  2. Squeeze your color into a plastic bowl. Remember: wear gloves to prevent staining on your hands.

  3. Do a strand test before applying the color all over your hair to ensure you love the look.

  4. Divide your hair into 4 equal sections and apply dye directly onto dry hair with a color brush or your fingers. Make sure the color is fully saturated throughout each section by applying a dollop of color for every two inch portion of your hair. Gently emulsify/massage into the hair to ensure coverage.

  5. Let the color sit on your hair for at least 30 minutes.

  6. Rinse with cool water.

Water (Aqua), Cetyl Alcohol, Glycerin, Propanediol, Stearalkonium Chloride, Glyceryl Stearate, Peg-100 Stearate, Hydroxypropylgluconamide, Hydroxypropylammonium Gluconate, Benzyl Alcohol, Caprylyl Glycol, Ceteareth-20, Citric Acid, Citrus Aurantium Bergamia (Bergamot) Peel Oil, Citrus Aurantium Peel Oil, Didecyldimonium Chloride, Fragrance (Parfum), Guar Hydroxypropyltrimonium Chloride, Helianthus Annuus (Sunflower) Seed Oil, Hydrolyzed Rice Protein, Limonene, Linalool, Linalyl Acetate, Methylpropanediol, Pinene, Polyquaternium-80, Potassium Sorbate, Quaternium-75, Sodium Benzoate, Sodium Chloride, Tetrasodium Glutamate Diacetate, Basic Yellow 87, Hc Blue 15

VIBRANT COLOR FOR ALL

At Good Dye Young, we formulate rockstar-grade, hair-healthy products so that you can live vibrantly, experiment safely, and express yourself confidently.

Good Dye Young was created by Hayley Williams, lead singer of the Grammy Award-winning band Paramore, and her longtime hair stylist and makeup artist, Brian O’Connor.

The two became best friends through years of creative collaboration and developed GDY as a good-for-you hair color brand that breaks down the walls of being a company in order to build a community centered around color, connection, and creativity.

Overall rating: 4.5641026 / 5 from 39 reviews.

AI Generated Review Summary

Brainwash by Good Dye Young offers a light pink semi-permanent hair dye with cool undertones, lasting 12-16 washes. Customers appreciate its vivid color, non-damaging formula, and conditioning benefits. The product is cruelty-free and Leaping Bunny Certified.

Summary topics

  • Color Quality: 40%
  • Pink Color: 40%

Review topics: ["color","packaging","hair","pink","shade","dye","stays","vibrancy","brand"].

Review highlights

  • "Great Dye for a Great Price"Lahti c.
  • "Ive been using Good Dye Young for a few years now and Ive been in love ever since."Lahti c.
  • "This is a perfect bright pink for spring!!!"Moriah

Reviews

I LOVE IT!!!

"I’ve been using good dye young the past year and a half to stay consistent with my pink and I have to say this has been the best hair dye i’ve used in my 10 years of dying hair. The color stays consistent and fades nicely, applies evenly and dyes VIBRANTLY, and is affordable. The way the pink stays so bright in my hair and really is so vibrant I am just obsessed. I felt so good on my 21st birthday I was literally GLOWING. Love ya miss hayley girl"

Evelyn D. (5/5)

Super long lasting

"My friend made it through 30 washes before the fade started to be noticeable and even then it fades out to a beautiful light pink. Love the longevity"

Sam S. (5/5)

STUNNING

"I fear I am at least 4x more attractive with pink hair. I will absolutely be purchasing again when it fades. Also, the hair dye having shampoo come out of it in the shower was like a magic trick!! 11/10. Will be buying again"

Willow B. (5/5)

Slightly misleading

"the color of the dye itself is not very close to the picture or color on the box. it was muuuuch lighter than it was made out to be. smelled like fruit loops though which was kinda fun"

Abigail L. (3/5)

BEST COLOR EVER

"I’ve never received so many compliments on my hair before and questions on what I use, the color last so long and even when it gets faded it still looks amazing!"

nicole l. (5/5)

"Color didn't really last long at all"

Neliel (3/5)

"A TRUE TRUE PINK!!!!"

Arsenio (5/5)

I didn’t get the color i expected

"I got brainwash and put it on my hair. Instead of pink bubble gum colored hair, I have blue, purple and a little bit of pink colored hair. It’s like I went to the salon and they did that highlight cap. Everyone loves it, and it looks cute. But I was expecting pink hair."

Heather M. (5/5)

Love the colors!

"I love Good Dye Young. I mix different colors to get the one I like. They are very easy to use and a decent price point."

Lisbeth M. (5/5)

Pinks

"I ordered 3 different pinks and a lightening kit! I love them my hair turned out so great! No icky feeling hair . Definitely 10/10"

Marki M. (5/5)

Q&A

PIGMENTS WITH A PROMISE

Rockstar-grade, hair-healthy, people & planet friendly products to help everyone live vibrantly.

VEGAN & CRUELTY-FREE

HAIR-HEALTHY FORMULAS

ROCKSTAR QUALITY

FOR THE GOOD