Kowabunga (Hair Makeup)

Rated 4.00 out of 5 based on 2 customer ratings
(2 customer reviews)

$18.00

A radioactive shade of neon green for all our bitchin’ and bodacious babes.

Poser Paste is Hair Makeup: washable color that you apply to your hair.

  • Fast and fun to use, as easy as applying a new shade of lipstick!
  • Versatile and easy to work with; brush out for a natural look, lay it on for a modern, chunky look
  • Transfer-proof while you wear it and washes out with your favorite shampoo
  • Safe for all hair types, all hair colors and all ages
  • Generous 2.5 oz jar (may require stirring before use)

Out of stock

Notify me when item is back in stock.

SKU: 858351006253 Categories: ,
  • Fast and fun to use, as easy as applying a new shade of lipstick! Temporary color for your hair.
  • Can be applied all-over the hair, on tips, roots, bangs or wherever you want a vibrant burst of color
  • Versatile and easy to work with; brush out for a natural look, lay it on for a modern, chunky look
  • Colors can be mixed to customize your own beautifully obnoxious shade
  • Transfer-proof while you wear it and washes out with your favorite shampoo
  • Infused with Bergamot and Sweet Orange Essential Oils: self-caring with the subtle scent of citrus
  • Bonus: it glows in black light which is a totally awesome party trick!
  • Safe for all hair types, all hair colors and all ages
KOWABUNGA. NATURAL LOOK. POSER PASTE.
WASH IT OUT WHEN YOU WANNA. POSER PASTE.

2 reviews for Kowabunga (Hair Makeup)

  1. kateakeene

    Really loved the color, but was difficult to work with and flaked and crumbled EVERYWHERE. It looks dry on my hair and I thought I would get a better consistency. Maybe I didn’t stir it enough? I will definitely try again as other colors I had gotten weren’t as bad.

  2. Lone Chromosome

    now I have never in my life used hair dye, most likely because my hair refuses to grow past 3 centimeters. After going on Instagram and watching two of the most vibrant personalities, brian and hayley, talk about your product on sephora, I had to see what the buzz was about. I bought it thinking it was too complicated to apply, but Jesus Christ i was wrong. it is so easy to apply and makes any outfit look as snazzy as a lazzy(i don’t know either) 10/10 would dye again

    • Hallie from GDY

      Hey!

      Thank you so much for leaving such kind words about our Poser Paste! We’re always here to help your outfits look snazzy as a lazzy!

      xx Hallie from GDY

Add a review

Okay, so all 80’s babies and 90’s kids grew up with Teenage Mutant Ninja Turtles. Brian wanted to name our first toxic green shade something that would pay homage to one of his childhood classics. So, we call this one Kowabunga! – Hayley

HOW TO APPLY
1. Take a small amount out of the jar, rub fingers together, and apply the color to clean, dry hair.
2. Start small and build up the color until you achieve the vibrancy you want. Color can be used as an accent on the ends, to paint sections of a braid, to slick back a ponytail, or to color the entire head…the only limit is your imagination.
3. The product dries quickly, so work in small sections. To tone down the color and achieve a more ‘natural’ look, brush it out right away. Otherwise, style as you apply until your heart’s content. Heat tools are fine once the product dries.
4. Wear the color as long as you want and wash it when you’re over it with your favorite shampoo. Note that you may need to shampoo more than once to fully remove the product, depending on how much you apply.

ARTISTRY TIPS

  • Consider the color of your hair when choosing a shade, as it may impact the undertone of your Poser Paste.
  • The colors mix well together. Get creative to make your own custom shade.
  • If you can’t choose just one shade, try some color blocking by using different shades on different sections of the hair.
  • BTW, this works beautifully on curly hair: scrunch it into your hair like curl cream to maintain the shape of your ringlets.

HOW TO REMOVE

  • Wet your hair and shampoo like normal. You may need to shampoo more than once to fully remove all of your Poser Paste, depending on how much you applied.
  • If color gets on your clothes, wait until it dries and use a lint roller to remove.
  • To clean your brush or comb, use makeup remover wipes to break down the product and then rinse with warm water.
  • Clean color from your hands with soap and warm water. Baby or makeup remover wipes work well if you’re on the go.